Have you seen the new Jurassic World film yet? From it’s breath-taking production, to a storyline that leaves you on the edge of your seat – Jurassic World has wowed fans.

It seems every last detail has been thought about when creating the fourth film in the series of Jurassic Park. If you haven’t seen it already, visit the Jurassic World website here: uk.jurassicworldintl.com. On first glance, you’ll think you’re on the official website for the Jurassic World park. But as you take a closer look, you’ll find that it’s just an incredibly creative way to promote the film! Here are five reasons why we love Jurassic World’s killer website:

1. Moving video background

The first thing you’ll notice about the brilliant Jurassic World website is the moving image background. A full-page video plays on repeat in the background of the site, giving you glimpses of what to expect from the Jurassic World park.

From the grand doors of the park opening, to the various entertainment and rides including the incredible glass Gyrosphere – the Jurassic World video works as a promotional tool to promote the park and makes it seem completely real.

2. Real-time park statistics

A real-time weather update, alongside park capacity and regular updates of what’s happening, gives site visitors a realistic impression of Jurassic World. This also includes countdowns until each ride and activity is about to start, as well as a dinosaur fact feed.

These real-time stats add to the illusion that Jurassic World is, in fact, real and open to visitors. However, click the link to buy tickets and you’ll be taken to a page where you can book tickets for the nearest film screening to you. Clever!

3. Roll-out site menu

Rather than opting for a standard site menu, the Jurassic World website features a unique and interactive design. The menu is displayed by a series of colourful blocks, each linking to different sections of the site. You can click to rollaway the menu from the page, allowing you to get a better view of the background video.

A rollout function means users can hide away the menu when they don’t need it and alter the website layout to suit their needs. This is a great example of web design with the user in mind.

4. Real-time park videos

Want to know what daily life in the park is like? The Park Cam feature on the Jurassic World website allows you to do exactly that. From the ferry that takes you to Isla Nublar where Jurassic World is located to the Creation Lab and Employee Break Room – you can see live action from every corner of Jurassic World.

This real-time video feature adds to the realistic impression of Jurassic World. The scroll function of the videos allows you to easily select which video you want to see in a full-screen view.

5. It’s responsive!

Like any well-designed modern website, the Jurassic World site is responsive. The layout is designed to adapt to different screen sizes, giving users the best viewing experience possible.

The responsive design of the Jurassic World website means users can clearly view the site on their desktops, laptops, tablets and mobile devices as the site will optimise itself to suit the user.

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Posted in Web Design on 22nd Jun 2015