Physical Vs. Digital Products: Pros & Cons of Selling Online

Are you re-evaluating what you sell online? Or looking at the options for a new ecommerce start-up? Ecommerce is booming. Physical products (books, toys, clothes, etc.) dominate the market and make up the bulk of online sales. But digital products have their place...

Super Nice Brits More Likely to Give Positive Ecommerce Reviews

Are you worried about adding review functionality to your ecommerce store? It’s a big step, and one that shouldn’t be taken lightly. The upsides are amazing. According to verified customer rating and review site Reevoo, 50 customer reviews for a product can result in...

The Pros & Cons of Stock Photography for Ecommerce Sites

Stock photography – the marmite of the media world. Some love it, some not so much… But why? It’s convenient, easy to access and cheap. However, there are also a number of drawbacks – particularly in ecommerce. Read on as we explore the ups and the downs of stock...

Is Simplicity the Key to Ecommerce?

Search online and you’ll find countless ecommerce guides and secret tips. From hosting to online merchandising and shipping, there are a lot of boxes for merchants to tick. But, when you boil down every bit of guidance, one rule remains clear – simplicity is the key...

A Video Introduction to the Magento 2 Ecommerce Platform

Are you launching a new online shop? If yes, at some point, you’ll need to pick an ecommerce platform. There are quite a few to choose from, and your decision will have a big impact. Here at Fluid Digital, we specialise in Magento ecommerce website design, development...

Does Your Ecommerce Store Have Two Sitemaps?

For ecommerce stores owners, finding new angles to make improvements – no matter how small – is crucial. Small changes combine to make big differences. For example, you probably already knew that every website – whether it’s an ecommerce store or not – needs a...